Innovate not imitate!

Innovate not imitate!
Interested in the latest Growth hacks?

Welcome to our blog

Interested in the latest Growth hacks?

Welcome to our blog!

We want to help you start/manage and grow your business using innovative strategies and implementation. We have a passion for helping businesses and companies of various sizes see the same success that we have achieved.

Our skillsets are wide and varied, from business strategy, marketing, to online strategy. An increasing number of companies are turning to the internet and online media as a means to maximising their marketing reach and exposure. This is special area of focus for us and we do more than simple SEO strategies.

See our website for more: www.innovatetoaccelerate.com

Tuesday 29 March 2016

Google Testing Recipe Carousels in Mobile Search Results

recipe carouselsGoogle is testing a new recipe related carousel that features recipes from multiple sources.  This carousel displays at the very top of the search results.

Here is an example of the new recipes carousel.

google recipe carousel 1

It has a “Recipes” section header and a searcher can scroll to see the remaining results. There are a total of 9 listings in the carousel, similar to how many types of carousels are limited to 9 by Google in the mobile search results.

Clicking on a result would lead to the recipe page.  These linked pages were not in AMP format – while we know Google plans to expand AMP in the search results, this carousel is not AMP.

Google is pulling recipes from multiple sources, including Food Network, IncredibleEgg (which also has the first regular search result), Simply Recipes, The Kitchn and AllRecipes.  So this carousel isn’t restricted to a single site as the source of recipes.

Google was testing a variation of a recipe carousel earlier this year, which was stylized to show specific information about the recipe, but it was only pulling from a single recipe site but Google seems to have discontinued testing this one.

recipe carousel one source

The new carousel does seem to be a very limited test, as I was unable to trigger it for other queries.

The post Google Testing Recipe Carousels in Mobile Search Results appeared first on The SEM Post.



from The SEM Post http://ift.tt/1WUjlhT
http://ift.tt/1RNaBvV via IFTTT

No comments:

Post a Comment

Social Media Today